Patrick Collister and Steve Henry argue for maverick thinking in marketing.

ADVERTISE WITH PURPOSE OR DIE


Every two weeks, a new YouTube video exploring creativity in marketing strategy and advertising execution.

Patrick Collister, former ECD of Ogilvy & Mather London/Head of Design Google Zoo NACE.

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Steve Henry, former creative partner of HHCL, Campaign Magazine’s agency of the decade/founder of Decoded

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EPISODE THREE 
Ford Ecosport

The crouching tigers, aka Patrick Collister and Steve Henry, suggest that Ford UK could be doing more with their marketing than tell us they are taking the next step forward in SUVs. Two former creative directors come up with some ideas...





EPISODE TWO 
Bending the Knee to Nike






EPISODE ONE 
On the Bus - an introduction to Crouching Tigers